The title 4 x 6 inch comes from the measurements for a standard postcard. Galerie Lorenz invited various artists to partisipate in an exhibition, where the only requirement was the dimensions: 4 x 6 inch. The work was displayed whithout direct attribution, yet with a list of the participating artist. Thus the viewer was able to acquire a piece of work for comparatively little money, yet without knowing whos work he or she was buying unless you where an informed viewer.
The proceeds of the sales where donated to charity.